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General Business 

One Absolute Essential that Your Marketing Strategy Must Include

Make no mistake about it. Our world is plugged into technology. The more that technology plays a role in your overall marketing strategy, the greater the exposure you’ll have to your potential market. One absolute essential that your marketing strategy must include is a Website IF you are doing business in the 21st century. A Website is not just an option, but a requirement in your marketing strategy, because it is now such a huge part of building a personal or business brand.

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General Business 

Google Places Optimization

If you own a business that is not primarily an online based business like S. D. Ward & Associates, then you must have an online presence that reaches your local market in search engine rankings. One of the ways to reach your local market aside from spending time and/or money on search engine optimization for overall page rankings is to register with and utilize Google Places optimization in the same way you do search engine optimization.

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General Business 

Precautions to Take When Discarding your Old Computer

  Technology is getting cheaper and cheaper as manufacturing and cost to market drops.  Nowadays you can almost upgrade your computer annually for a fraction of the amount it used to cost to do so.  This is great for staying up with the latest technology and all of the bells and whistles that new technology often offers.  There are however some precautions to take when discarding your old computer that you want to make sure you do BEFORE you discard your old computer. Right up front, let me say that if you…

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General Business 

Four Fundamental Must Haves for Business Success

The four fundamental must haves for business success are a part of every successful business that I have seen or worked with in my career as a business consultant and coach. And with the business environment of our global economy as it is today, these four fundamental must haves for business success are especially important in the 21st century. See how your business backbone measures up to this litmus test of success essentials for a thriving business

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Social Media Strategy for Your Business – Part 1

The explosive growth of the Internet has thrown down the gauntlet to the business world. It is here to stay and it is time to take online marketing for your business seriously. With this extensive growth, the explosion of social networking sites has caught even most of the tech savvy companies of corporate America off guard. With this new dynamic in play with Internet usage, there is a whole new world of opportunity to position yourself or your company for explosive growth along with the Internet and social media.

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Understanding How Google Adwords Works for YOU

This is a Google product that allows you to place advertisement on Website that have content relevant to your advertisement and only pay for the number of clicks on your advertisements. Like almost everything Google does, and what their brand has become famous for, they never lack in service and that of helping those who use their products be as successful as possible when using them. Understanding how Google Adwords works for you can mean the difference between financial success and failure online. How Adwords works is not difficult to…

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